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New Year's Resolutions - Supercharge Your Business in 2017

It’s that time of the year where millions of us make the same old resolutions for the year ahead, whether that be to lose weight, run a marathon or read a book. Many companies benefit from creating their own New Year’s Resolutions to improve their business performance.

Improve Promotion

In order for your business to grow it needs to regularly attract new clients and customers. Promotion is key and the more promotion you do the more clients and customers your business will start to bring in. Create a marketing plan to get your name out there and seen by the right people. 

Social media is a cost-effective tool that every company should be using. If you haven’t already set one up, create a Facebook, twitter and LinkedIn profile immediately. Keep these sites updated weekly to keep customers engaged.

Streamline Your Finances

For start-ups and small businesses, it’s crucial to have money available to generate growth throughout 2017. Increasing sales is the long term goal for most businesses but in the short term this can be harder. In some cases, Invoice financing can help in the short term.

This provides your business with the money due from invoices instantly rather than waiting three months to access it. Therefore, your company can reinvest such finances immediately to improve carious aspects of the business, hopefully more than recouping the small amount spend on invoice financing.

Increase sales and Profitability  

Increasing sales and your business’ profits will be a never-ending goal, but it is one that can be measured over the course of a year. Review the current situation and set some realistic sales goals, whether in units of products sold or an amount that can be reviewed.

To make it easier, set sales targets on a monthly basis so after the first couple they can be tweaked if you’re failing to meet/easily beating them.

Delegate More 

For those in charge of a small business it can be difficult to let others take control of particular tasks. Taking on too much yourself can lead to loss of focused and reduce the time spent on tasks that will help your company grow.

Added: 05 Jan 2017 09:39

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